A SELZ Advertising Sign was revealed in January on the buiding at 321 South Main Street. The "SELZ Royal Blue Shoes $3.50" sign was hand-painted on tin siding on the south wall. SELZ shoes were manufactured from 1871 through the 1920s, first in Chicago and then in other factories around Illinois. The sign has now been removed by the building owner and its disposition is unknown at this time. When you live in an historic river town dating back to 1848, you never know what will be uncovered!
INFORMATION FROM "Alma On The Mississippi"
321 South Main Street: Johan Adam TRITSCH & Franz Xaver TRITSCH opened their mercantile store on this site in 1872 later moving their mercantile business to their new brick building at 314 South Main in 1876. A new building was erected at 321 South Main in 1897 by Frank TRITSCH and the first occupant was a meat market operated by Frederick SCHNEIDER & sons. In 1905 the building was purchased from Frank TRITSCH by J L STOHR where he operated a furniture store and funeral home.
